In line with one of the pillars of the Kingdom's 2030 Vision to create a vibrant society, the General Entertainment Authority has been established to organize, develop, and lead the entertainment sector and to provide exciting entertainment options, and tailored experiences to cater to the people from various backgrounds around Saudi Arabia, which will align with Kingdom’s spirit, customs and traditions. The growth and enrichment of this industry will provide new jobs and economic opportunities as well as never-seen-before entertaining events. The General Entertainment Authority works towards achieving this vision by sitting the standards for this young sector by providing the necessary support. The General Entertainment Authority believes that event organizers' creativity and know-how will accelerate the industry's growth and success, and the General Entertainment Authority is proactively working on supporting them.
And as we are still at an early stage, the General Entertainment Authority granted more than 300 events' permissions in more than 25 cities which were attended by more than 20 million people.
All event organizers and vendors realize that early planning is one of the most important aspects of success in this field. It does not only provide enough time to execute the event in the best professional way, as it also enables advanced planning that could lead to higher ticket sales and better attendance.
For this reason, the General Entertainment Authority will lead the sector to organize the ideas of the year 2018 in a good and early timing. To start the process, the General Entertainment Authority developed the 2018 themes. 2018. The Ideas Portal’s offers themes that will provide a strong marketing frame, also, organizers and vendors will have the creative freedom to design and plan their work as it suits their assets, the market direction and work field..
For the year 2018, we invite all the event organizers and vendors to present their ideas and plans to the General Entertainment Authority between 07 November 2017 Till 24 December 2017. This will be achieved by submitting the proposals through the Ideas Portal. 2018.